Directed a team of web designers in driving digital innovation for H&M through a strategic collaboration with Zenith Media NYC. Developed the successful launch of H&M's first-ever US in-app mobile video campaign for the highly anticipated Isabel Marant Capsule Collection.

Orchestrated a dynamic and immersive mobile video experience, seamlessly integrated within the H&M mobile app, showcasing expertise in digital marketing and brand partnerships. Set a new standard for H&M's digital marketing efforts, establishing the brand as an industry leader in leveraging mobile platforms for innovative campaigns.